HomePublicationsNewsletter ArchiveNewslettersVolume 23Issue 3Greektown Casino-Hotel Introduces New Technologies

On January 18, 2017, Greektown Casino-Hotel announced the launch of two new technologies, GT Connect and the Greektown Mobile App, which are focused on player loyalty and enhanced player experience. The GT Connect connects a virtual player’s card by way of a secure USB port installed in each slot machine, so that guests are able to earn rewards, download bonus play and securely charge their smartphones.

The Greektown Mobile App, enables players to use their smartphone for every available loyalty program. According to Greektown, guests may scan their virtual player’s card at table games, promotional kiosks, the GT Rewards desk and the parking garage as well as use it to pay for meals with comps at any casino food and beverage venues.

Additional features of the app include:

· Player rewards: View account information, including comps, offers and promotions, redeem points for free play and convert comps to bonus play at the slot machine

· Hotel reservations: Connect directly to hotel operators with a simple click

· Restaurant reservations: Make reservations at Greektown Casino-Hotel restaurants

· Valet Vehicle retrieval: Request vehicles from any valet location, regardless of drop-off point, by scanning or entering a vehicle ticket number directly into a smartphone

· Slot machine locator: Locate favorite slot machines on the casino gaming floor

“GT Connect and the Greektown Mobile App are technologies that demonstrate our commitment to innovation, and to improving our guests’ experience,” said Brian Eby, senior vice president of operations and chief innovation officer at Jack Entertainment, the parent company of Greektown Casino-Hotel. “These modern advances provide our guests with a technological solution to simplify their participation with our loyalty program by offering a more convenient way for them to connect with us and earn and manage their GT Rewards, without the need for a traditional player’s card.”

 

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